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What’s an EPK? How to put an electronic press kit together
Learn about what an EPK (electronic press kit) is, why you need one, and the essential components you should always include.
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Music Promotion
Get your music heard by leveraging these insights on music promotion, social media strategy, branding, and networking.
Finding an audience for your music when it’s genreless, niche, or cross-over
We explore how to navigate music categorization and increase the discoverability of your tracks, regardless of what niche spaces you operate within.
What is music copyright? Hollis breaking down the music biz
Learn about music copyright, the two key concepts that constitute it, and why understanding how it works is pivotal to your career as a musician.
How to promote your music on TikTok
Let's explore some strategies and best practices for how you can get started with TikTok and use the platform to get your music in front of more people.
How to beat the algorithm and grow your social following as an artist
Use the algorithm to your advantage and get your music in front of a larger audience than ever with these social media tips and techniques.
Why you should change your artist name (and how to do it right)
Learn about the reasons you might want to consider changing your artist name, and how to navigate the process across streaming platforms, social media, etc.
How 5 screen composers got their start and sustain their careers
Hear firsthand stories about how five composers got their first gigs, what lessons they've learned along their journeys, and how they find balance with their work.
Why songwriting agreements are essential to your music career
We spoke with three industry professionals to learn about how songwriting agreements and split sheets work in various situations.
How to write an effective cold email as a musician
Explore eight tips and techniques that will allow you to compose an effective cold email (without making you feel like you're subjecting yourself to torture).
5 tips for promoting your music using paid social media ads
Learn about how you can build a paid social media strategy that supports your goals, and how you can get the most of out of your budget.
Why every musician needs a social media presence
Let's explore how building your social media presence can help you grow your audience, engage existing fans, network, and drive traffic and sales.
Why music videos matter and how to make them
Indie label heads and artists share how they’ve developed their visual identities through music videos.