Email marketing for artists: How to build and grow your email list as a musician
Building your email list and sending newsletters can provide you greater control of your information and a powerful new way to grow your audience.
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Music Promotion
Get your music heard by leveraging these insights on music promotion, social media strategy, branding, and networking.
The golden age of internet radio: Curation in the age of the algorithm
Explore how internet radio institutions around the globe change the shape of music culture with their thoughtful curation.
Using platform metrics to build awareness and engage your fans
Learn how to use streaming platform analytics to discover who your dedicated fans are and garner the attention of tastemakers.
A guide to music PR (public relations) in 2021
Learn about the current landscape of music PR and how to navigate opportunities for music promotion.
9 ideas for getting your music business organized
Here are some ideas of things you can do to get organized and set a strong roadmap for your music business and career this year.
10 best practices for submitting a demo, through the perspective of two label owners
Drafting a demo submission email for the label of your dreams can be a daunting process - here are ten best practices that will help maximize your odds.
How to optimize your masters for streaming platforms
Learn how mastering to a reference, using true peak normalization, and previewing artifacts can help you create a master that's optimized for streaming.
Breaking into music for commercials and brands
Learn how composing music for commercials and brands can be a full-time profession or a helpful revenue stream.
How to create a band name geared towards SEO and Google rankings
Explore three SEO tips that will help you come up with an artist / DJ / band name that's easy for fans to find on Google.
Red flags all artists should look out for before signing a deal
Be aware of these three red flags so that you don’t fall into an unfavorable business deal with a manager, A&R rep, or agent.
Experts explain how music publishing and licensing work
We reached out to publishers, administrators, licensing professionals, and sync agents to learn about music publishing and licesning.
How sync licensing works: What artists need to know
Three music supervisors share their processes around sync licensing, how they build their libraries, who they work with, and more.
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